About us
DNAK Cycling
Innovation born from nonconformity.
Innovating in indoor cycling since 2021
DNAK Cycling is a technology startup born in 2021 in the Basque Country, an environment with a deep-rooted cycling culture and a strong industrial DNA. We were born with a clear objective: to break the barriers of traditional indoor cycling.
Frustrated by the rigidity of conventional trainers, we set out to design a simulation system that respected the cyclist’s natural biomechanics. After years of development, precision engineering, and rigorous testing, we have created a unique, patented rocking technology (European patent granted) that completely transforms the indoor training experience. We are engineers, we are developers, and above all, we are cyclists who design for cyclists.
Welcome to the heart of DNAK Cycling, where a dedicated team of cycling enthusiasts is transforming the indoor cycling landscape. Passionate about both innovation and pedaling, our diverse group shares a love for cycling that fuels our commitment to revolutionizing your indoor riding experience.
DNAK Cycling was founded in 2021, after 5 years of searching for a new concept capable of changing the way we perceive cycling and indoor training. Since then, we have been committed to bringing to market what we believe will be the future of indoor training, where immersion and sensations take the lead.
Team
The founders
Aitor Díaz
FOUNDER AND CHIEF EXECUTIVE OFFICER
Industrial Engineer, with a profound passion for cycling and a relentless pursuit of innovation, Aitor leads our team in redefining the world of indoor cycling. His dedication to revolutionizing the way we ride indoors inspires every aspect of our products, pushing boundaries and shaping the future of indoor cycling simulators.
Jon Alonso
CHIEF TECHNOLOGY OFFICER
Electronic Engineer, with an unyielding passion for both cycling and technology, Jon leads our tech team in crafting the innovative features that bring realism and dynamism to every indoor training session. His expertise and dedication drive the technical prowess that defines our products, ensuring an unparalleled indoor cycling experience.
Press
DNAK in the media
Emprendedores · 29/06/2025
Dnak Cycling te lleva a pedalear por los puertos más exigentes… sin salir de casa
2Playbook · 14/01/2025
Sin ruedas e inmersivo: así es el simulador flotante que revolucionará el ciclismo indoor
Articles in their original language.